Local Boys

The Challenge

Armed with just a logo and a dated look, Local Boys identity and first impression fell short of their offering and customer experience. To grow the business, the Local Boys tasked Media Fox with creating a new look, digital strategy and website.

The Result

The ‘Talk to the Property Service Pros’ tagline was developed as a tool to position Local Boys as more than just a lawn mowing business, and encourage the customer to make an obligation free enquiry. The brand tone and language flows through the entire visual identity, communications strategy and website.